academic publishing innovation contest

For those that are interested in improving upon current approaches to academic publishing, you may be interested in this contest put on by Elsevier.

"The Elsevier Grand Challenge: Knowledge Enhancement in the Life Sciences is a contest created to improve the way scientific information is communicated and used. The contest invites members of the scientific community to describe and prototype a tool to improve the interpretation and identification of meaning in (online) journals and text databases relating to the life sciences..."

Its a chance to win $35,000 and, potentially, to have a real impact.